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Food is more than just sustenance
Think about the pleasure you get from your food. There is no reason why your dog should not get just as much pleasure from his or her food as you do.
Our pleasure comes from the sight, the smell, the texture, the taste, as well as the variety of ingredients and nutrients.
It’s no different for dogs.
A dog’s food should be both mentally stimulating and nutritiously filling, adding to the pleasure they receive from daily life.
Just as it is for us. After all, we are all animals!
Why we use fruit and vegetables
Why we use different protein sources
Why all our ingredients are human grade and fit for human consumption.
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